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Why is quality hotel photography so important?

Excellent hotel photography is crucial for your business. People process images faster than words, meaning that the photos on your website are what potential guests will base their first impressions on. If you don’t capture their attention with your images it doesn’t matter how good your services or how convincing your words, they will quickly move on.

As an hotel photographer of many years experience I know there is nothing more important that lighting for both interior photography, and architectural photography. Different sides of a building may require different types of light to show them at their best. For example, direct sunlight on a bright day could make the facade of your hotel look amazing, or it could cast hard shadows and give a terrible result, in which case it would be better to shoot at a different time of day.

A night shot of your hotel is an absolute must, especially if you have effective outdoor lighting. Often these shots are best done during what I call the golden minutes – the twenty minutes after sunrise and before sunset, when natural light is at its most flattering for both buildings and people. While mid-day-time exterior photography can be difficult if your facade has large areas of glass or windows, night-time adds a dimension of glamour and sophistication to your hotel.

Various examples of Hotel PhotographyExterior shots in Hotel PhotographyInterior shots in Hotel Photography Various samples in Hotel Photography Hotel Photography_004Hotel Photography 006

The quality of your interior Photography is vital to show your hotel has something more to offer than your competitors. Interior lighting is a professional speciality – the right lighting can make a bijou room look cosy and inviting, while the wrong light can make even the most spacious and elegantly appointed room look dingy and cramped.

I love the challenge of being a hotel Photographer

Just like people, all buildings have angles and character and there is skill in finding these and showing them in a way that will allow potential guests to visualise themselves staying in comfort.

Taking hotel photographs is only part of the process. Editing is the important next step and can include anything from cropping images, adjusting brightness, removing unwanted elements, and correcting colour to show your hotel in a harmonious way. One of the most important tasks is fine tuning the perspective, which is done using an ultra wide angle lens.

Night-shot of a swimming pool in a four star Hotel

Here are some favourite images from my portfolio. I am a very experienced hotel photographer providing services in London, Essex, Hertfordshire, across the UK and international. I would be very happy to speak with you about your new hotel photography project. Please contact me directly to arrange a suitable time.


Tips and common mistakes in hotel photography



  1. Edith Patruc |


  2. Robert Clarhys |

    Hey there! My name is Robert and I manage a hotel outside London. Looking for a photograph who could make a great pictures to represent our hotel. I can see form here that you are able to do a pretty cool stuff. Swimming pool shoots looks amazing almost like 3D. Going to contact you on your e-mail. Take Care,

    • nektarios |

      Thank you Robert. I look forward to hearing from you.

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